Tacheles תכלית tachles
Qualitative research is people business. Good. Because we are these people!
Established boutique agency since 2001!
+ over 700 ad hoc empirical research projects conducted
+ in 21 countries
+ more than 130 brands x-rayed
+ over 190 international clients (both manufacturers and research agencies)
+ strong network across the globe with reliable partners
MULTICULTURAL DIVERSITY AND INTELLECTUAL
Sharon De Fazio
Sophie Leme Almeida
Elena is studying sociology and business administration at the University of Mannheim. Her previous orientation towards quant research can easily be seen from a high affinity towards statistics and a good command of Stata. Now, she shows all the more interest in qual analysis methods, in order to gain as extensive knowledge as possible about all aspects of market research. In addition, she specialised in marketing and did research on values and the image of women in advertising. Moreover, she is particularly interested in shopper research and consumption patterns.
Sophie is currently completing her bachelor in media- and communications management in Heidelberg. She loves the creative work in different sectors of media. Besides publishing journalistic articles, she is also designing websites and is well versed in Adobe Creative Cloud. Thanks to her profound knowledge in editing media, it is easy for her to recognize complex correlations, to assess the potential of pioneering technologies and how to use them effectively.
Séissmo embodies a passion for learning, discovering, and testing.
We are social scientists who love to dissect and predict people’s behaviour and thus shape the future.
We have a predilection for international investigations in the areas of:
Food, drinks, sweets, spirits
Beauty, hygiene, cosmetics
Health, body, mind
Retail, shopping, e-commerce
Home equipment, large and small appliances
Writing instruments, daily helpers
B2B, B2B2B, B2B2C
Séissmograph: proud of our own experiments
That is why Séissmo’s own R&D is made transparent and accessible for free — Under the name “Séissmograph”, you will find a series of annual reports on important topics with a special methodological angle.
Séissmo carries out annual, internally funded fundamental research studies based on where we see shifts and movements in the market – the Séissmograph. The Séissmograph Reports allow us to put our methods and techniques to the test, meaning not only do our clients benefit from the findings of our research but also from the optimisation of the methods that we use.
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