Meet the people who accompanied Séissmo up to its market maturity!

Behind the (graphic) scenes!

Scenario Techniques in Market Research

Natacha Dagneaud, CEO of Séissmo talks to Edward Appleton on 20 Years as a Successful Female Entrepreneur

The emergence of “verbatim” as a new currency: Digital Talk

Unleashing Consumer Intuition with Creativity – An interactive workshop to grasp the benefits of creativity techniques in the field of insights generation

Shopping Exfearience: Séissmograph 2020

Out of the Qual silo: Artificial Intelligence makes our insights measurable and convincing

A novel, intuitive and playful methodology: Using pantomime to assess brand claims

How professional actors help naïve consumers embody their inner pictures